How AI is Redefining Startup GTM Strategy

Explore new insights from a survey of 1,000+ early-stage startup founders on how artificial intelligence (AI) is impacting startup growth in marketing, sales, and customer service.

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What's inside:

  • Learn how startups are using AI in their commercial strategies
  • The most popular AI tools right now
  • Best practices for scaling a company with AI
  • How AI helps with scalability
  • The Future of AI
  • And more!
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0%

of startup founders feel that AI has helped them reach qualified prospects.

0%

of respondents plan to hire employees with AI experience in the next year.

0%

of founders surveyed believe AI will help them grow.

Where AI is Accelerating Go-to-Market Strategies for Startups

Startups are rapidly utilizing AI to accelerate growth and enhance customer experiences. A recent survey of over 1,000 startup founders revealed that 86% have seen positive outcomes in incorporating AI into their GTM strategies.

The most successful startups have dedicated AI teams driving their growth. This trend signifies the rise of agile GTM strategies powered by AI for sustainable growth. Download HubSpot for Startups' AI Report to explore new research on how AI is impacting startup growth in marketing, sales, and customer service.​

This comprehensive report also includes:

  • Over 20 countries and a dozen industries represented
  • An additional 2-page stand-alone case study focusing on a leading AI startup and the results of their customers
  • Valuable insights and forecasts for the industry from AI thought leaders in tech, venture capital, and education